The beverage Four Loko has been in the news a lot lately for the harm it has caused to those who drink it. It is responsible for several hospitalizations and at least two deaths.
West Palm Beach, FL—The U.S. Food and Drug Administration is expected to take a stance on alcoholic energy drinks, which include the highly scrutinized beverage Four Loko, as soon as Wednesday, Nov. 17, 2010. The beverages, which combine alcohol and caffeine, have been linked to countless hospitalizations, including two deaths, as reported by the New York Times.
The FDA, which began reviewing the safety of alcoholic energy drinks a year ago, has been urged to take action with regard to the potentially dangerous beverages. The administration also faces criticism for its apparent failure to complete the review in a timely fashion.
Just four years after Chicago-based Phusion Projects, creator of the notorious concoction known as Four Loko, was founded in 2005, the firm had annual sales of $144 million.
When beginning to distribute and market the… continue reading
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